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Consumer Behavior Is The Key to Successful Marketing Campaign

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Published on in “Business”, language — English. 3 pages.
Consumer Behavior specifies the perception of the consumers regarding a certain product or service. This requires understanding of the consumer psychology as to how they would react in a certain situa More
Consumer Behavior specifies the perception of the consumers regarding a certain product or service. This requires understanding of the consumer psychology as to how they would react in a certain situation. It is necessary for the marketers to have thorough knowledge about the consumer behavior for the development of successful strategies. More
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