FMCG Market Business Confidence Report H2 2016 examines executives' opinion on the business environment over July 2016-December 2016.It provides information categorized by region and presents a comparison with H1 2016 (January 2016-June 2016) wherever applicable. It also highlights existing economic conditions, supplier price variations, sales performance, industry and company growth outlook, spending patterns, and key priorities. More
Overall, 52% of executives rate the current economic environment as stable, whereas 15% of respondents indicate that the economic condition is very favorable or favorable.
Economic conditions are expected to be more favorable in Asia in H2 2016 compared to H1 2016.
The percentage of respondents who showed positive change in consumer confidence has decreased significantly in H2 2016 compared to H1 2016.
FMCG industry executives operating in North America and Asia-Pacific expect More