Published on in “Business, Business”, language — English. 5 pages.
Customization and Technology bring new opportunities as the combination of direct-to-consumer genetic testing and use of self-monitoring devices, web and mobile apps, and easy remote access to medical consultations is transforming prevention. This is a great opportunity for the Vitamins industry to connect with and monitor consumers more closely to better match their needs, while creating more partnerships with health facilities around prevention. More