Published on in “Business, Business”, language — English. 6 pages.
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E-commerce or online retail refers to web-based buying and selling of products and services. Despite traditional retailing having a significant market share in the global retail market, e-commerce has gained considerable traction in last five years. Within the e-commerce space, the B2C space is the fastest growing segment, which is attracting the interests of global e-commerce sites like Amazon and Alibaba. More
