A meme is an element of a culture or system of behavior that may be considered to be passed from one individual to another by nongenetic means, especially imitation. In the modern age, memes have become highly prevalent throughout the internet and social media. But what are the components of a successful meme? What makes them so popular? Are they art? If not, what are they? In these books, we will traverse the history of meme culture and hopefully, find some answers.