Опубликовано в "Бизнес, Бизнес", язык - English. 102 страниц.
From insight into the journey to corporatization, to understanding competition in a world where non-consumption reigns, the inaugural issue of EMB explores what it means to be—and do business in—a society in its first generation of corporate life. This quarter, EMB also delves into the relationships between culture and business, offers an expert take on succeeding in Africa, and asks whether now is the time to invest in Cuba and Iran as sanctions begin to lift. Еще
Emerging Markets Business (EMB) is the go‑to publication dedicated to the corporate needs, challenges and realities faced by decision-makers across the emerging markets. With insights from world-class academics, business practitioners and industry experts, EMB bridges the academic and corporate worlds, offering ideas and models that work—not just on paper, but on the ground. From strategy, to marketing, to leadership, EMB shares what others are doing, so everyone can keep growing. Еще