PrimeTime Magazine is now entering its 10 year of operation. It’s a full-colour, contemporary, bilingual publication targeted at our 50Plus citizens in southeastern NB to inspire active living and provide information and resources of value to this audience. PrimeTime is published 4 times per year: Spring, Summer, Fall and Winter. It is distributed throughout southeastern NB to over 18,000 households, high traffic distribution outlets and through the local newspaper.