Publicado no e em "Negócios, Geral", idioma — English. 69 páginas.
This edition comes with another opportunity to give you insights into the world of brands & their activities including launches & extensions across sectors & markets, it has different articles, opinions, events, opinions that will make the time invested in worth the while. It is true that what defines a brand are its assets, strength & values. Its performance on these three parameters reveal its equity; to help brand managers, we included an article on how to sustain brand value in recession... Mais
BrandSpur NG, not only shows the brands that are ‘loud in their talking’ across categories, it also puts together a spectrum of news about happenings in the business and consumer markets. It reveals the direction brands are adopting to stay afloat in this sinking time , prices of commodities, the impact of celebrity endorsement on brands as well as the potential of charcoal among others for your reading pleasure. Mais